Corporate identity design
Services

Worlwide the number of brands is increasing so brand differentation is crucial. Branding, brand design and brand communication must offer passengers identification and distinction. Brand architecture and visual design are one of the pillars of a today's successful operating company. With your brand strategy and design brief in the hand, Lila Design is capable to create or to re-vitalize your airline 's company logo, aircraft exterior paint scheme and basic corporate id design as the first major milestones for an effective and succesful system wide corporate identity design program.

Design with a 'D'

Prework: the research
(Re)envolving the own brand: commercial, look, feel and hear wise. Investigation of the local, regional and international field of competitors: name, colour, design and style wise.

Lila Design always strives to create distinctive and durable designs which can last for 10 years or more without getting oldfashioned too soon. We have knowledge of all the ins and outs of aircraft, the do's and the dont's of branding in general and aircraft exteriors paint schemes in special. We have a keen eye to design liveries that match well with the shapes of any kind of aircraft type so that livery design consistency is guaranteed for now and for the future.

Company logo and aircraft livery
We start to create or re-design the logo, the mark that convey the legacy, history and the (new) future of a company or product. At the same time we create or re-design the aircraft exterior, the livery design, to find out whether the (re)developed logo is suitable enough and will fit nicely on various types of aircraft. We believe that the aircraft exterior design is important for every aircraft operator's marketing strategy because isn't the aircraft itself - next to excellent service, friendly airline personnel and a punctual flight schedule - the visiting card of your company after all? Next time you get airline tickets and get on a plane, take a look at the design on it. Is there even one? If there is one that stands out, chances are you will remember the company and want to fly them again.

Basic corporate idenitity design
To establish a solid base for a successful system wide corporate identity design it's important to have the first design needs well designed in a basic corporate id design program.

We encourage you to continue the good business relationship with your present design relation.
Why? Because it is good and above all it's convenient and trusted. Your existing design relation shall be well able to implement our developed brand guidelines and created basic corporate id design to any other to-be-branded product. Upon request Lila Design can supervise every designed corporate identity item, just as a final quality check prior to production.

Concepting
Aviation companies are welcome for only a one-time logo and livery concept, exchanging design ideas for the company's identity future and which can be executed by your existing, local design relation. For almost every budget we offer a tailored idea solution.

We design corporate id's for
• Commercial Airlines
• Air Cargo Companies
• Air Taxi Agencies
• Corporate Aircraft Rental Enterprises


Services
ExteriorPaintSchemeDesign(kg)FlyingBillboards(kg)CorporateDesign(kk)LiveryEngineering(kg)AircraftVisualisation(kg)

Corporate id design services
• Aircraft Livery Design
• Events/Flying Billboards
• Aircraft Livery Engineering
• Airline Corporate ID Design
• Aircraft/Fleet Visualizations


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